• Sustainability Report 2014

    • At Daimler, operating sustainably

    means taking on responsibility as an automaker, as an employer, and as part of society. Our company pursues a clear sustainability strategy and has drawn up a far-reaching set of targets — its Sustainability Program 2020. Sustainability working groups monitor the program’s implementation and continuously drive it forward.

    Strategy and management
    • Almost

    • 40,000

    employees completed a comprehensive onlinetraining course on topics related to integrity, compliance, and legal issues in 2014. The course is only one of a series of measures that Daimler is using to strengthen and enhance the culture of integrity at the company in cooperation with the employees.

    Ethical responsibility
    • 129

    • grams of CO2

    That’s how much the total fleet of newly registered vehicles from Mercedes-Benz Cars in Europe emitted on average per kilometer in 2014. Emissions have therefore dropped by 19 percent over the last five years.

    Product responsibility
    • 23

    • percent

    Daimler consumes 23 percent less electricity for the body and the assembly of each new S-Class vehicle than for the predecessor model. This reduction is due to a comprehensive energy efficiency project at the Sindelfingen plant. Daimler regularly introduces new energy-saving production methods and more efficient processes like those in Sindelfingen at all of its plants.

    Corporate environmental protection
    • A good

    • 14

    • percent

    of the executives in middle and upper management at Daimler AG were women in 2014. For the Group as a whole, Daimler wants to increase the proportion of women in executive positions to 20 percent by 2020.

    • More sustainability in the supply chain

    — that’s the aim of the Automotive Industry Guiding Principles to Enhance Sustainability Performance in the Supply Chain, which were published in 2014. The European Automotive Working Group, to which Daimler belongs, has teamed up with the U.S. Automotive Industry Action Group (AIAG) to present globally uniform minimum social and environmental standards for the automotive supply chain.

    • Almost

    • €60

    • million

    the company has spent in total in donations to charitable institutions and the sponsorship of socially beneficial projects in 2014.

    Social responsibility

Nachhaltigkeitsbericht 2014

Dr Dieter Zetsche about the Sustainability Report 2014