
Daimler is a versatile provider of mobility services around the globe. The Group’s broad range of car and commercial vehicle models is supplemented by innovative mobility concepts. The most prominent around the world is car2go.
Chairman of the Board of Management of Daimler AG,
Head of Mercedes-Benz Cars
We want to enhance the value of our company over the long term. We therefore view value creation in a holistic manner, which means that for us economic, environmental, and social responsibility go hand in hand.
Member of the Board of Management of Daimler AG,
Head of Daimler Trucks
We focus on achieving the greatest possible customer utility throughout the entire life cycle of our vehicles. For example, we assume responsibility for our products by making sure that they meet the highest safety standards and set benchmarks for environmental and climate protection.
Member of the Board of Management of Daimler AG,
Manufacturing and Procurement
Mercedes-Benz Cars & Mercedes-Benz Vans
Sustainability is a top priority at Mercedes-Benz, and our efforts here take into account the entire production process. Our measures focus on climate protection, air pollution control, and the responsible utilization of raw materials and resources. It goes without saying that our high sustainability standards also apply to our suppliers.
Member of the Board of Management of Daimler AG,
Greater China
Daimler is so deeply rooted in China, it is only natural that we have also integrated our business targets with the principles of sustainability and responsibility. Our aim is to serve as a good corporate citizen and thus show our full and long-term commitment to this country — economically and sustainably. We keep track of our activities in our detailed Daimler China Sustainability Report.
Member of the Board of Management of Daimler AG,
Integrity and Legal Affairs
We are aware of our responsibility to society as a globally operating company with a more than 125-year tradition of automobile manufacturing. That's why we want to ensure that our business operations are sustainable. For us, business success is inseparable from business ethics.
Member of the Board of Management of Daimler AG,
Human Resources and Director of Labor Relations
Our employees contribute to value creation at the company with their skills and talents, their wealth of ideas, and their motivation. We know that a fair and trusting relationship with our employees is the key to retaining their continuing commitment. Maintaining this relationship over the long term is a core aim of our human resources policy.
Member of the Board of Management of Daimler AG,
Finance & Controlling/Daimler Financial Services
Our financial activities are also conducted in accordance with the principles of sustainability. Our work ensures healthy and responsible financial operations with a longterm horizon. This, in turn, establishes confidence in our company and ensures that we can make the investments, which are so critical to our future success. This approach benefits employees, customers, and shareholders alike.
Member of the Board of Management of Daimler AG,
Group Research & Mercedes-Benz Cars Development,
Chairman of the Daimler Sustainability Board
We want to make the future of mobility as safe and environmentally friendly as possible. As the inventor of the automobile, we have been setting the pace for many decades when it comes to the development of vehicle safety systems and clean and efficient drive systems. We utilize our innovations to consistently pursue our target of accident-free and emission-free mobility, which extends all the way to self-driving vehicles.
Welche Nachhaltigkeitsthemen sind für den Erfolg von Daimler wichtig? Wir haben dazu unsere Zielgruppen weltweit befragt.
On September 25, 2012, Daimler established a new Adivisory Board for Integrity and Corporate Responsibility. The board assesses the handling of integrity-related issues at the company from a critical and constructive external perspective.
A new Integrity Code went into effect at Daimler on November 1, 2012. The code's key principles are fairness, responsibility, and respect for the law and people's rights.
Daimler has implemented a globally standardized, variable, and transparent remuneration system consisting of medium to long-term performancebased components.
Within a period of five years, Daimler has reduced the CO2 emissions of its fleet of new vehicles in Europe by more than 20 percent to 140 g CO2/km. Our target is to achieve an emission level of 125 g CO2/km by 2016.
Although the Euro VI emission standard will not go into effect until January 2014, one-third of all Mercedes-Benz truck customers in 2012 nevertheless opted to purchase vehicles certified as Euro VI-compliant. The gasoline engines in the new Mercedes-Benz A- and B-Class models also already meet the requirements of the Euro 6 emission standard that won't go into effect until September 2015.
In spring 2012, Daimler purchased a powerful wind energy facility near Germany's A9 highway to coincide with the market launch of the new smart fortwo electric drive. The plant supplies enough green electricity for each new electrically powered smart registered in Germany. This approach to powering mobility also demonstrates that it is possible to achieve a well-to-wheel emission figure of zero grams of CO2 per kilometer.
Within the framework of the Group's ProCent program for supporting social welfare projects, Daimler employees and the company donated approximately €745,000 to fund a total of 117 projects in 2012.
Worldwide expansion of risk assessment regarding human rights in 18 countries where Daimler has production locations. This assessment is carried out in line with UN requirements so that possible human rights violations can be detected early on.
Expansion of the remuneration para meters for Daimler Board of Management members through the addition of the non-financial themes “Integrity and the UN Global Compact.”
In the area of diversity management, Daimler wants to remain one of the leading companies in the German automotive industry.
Establishment of demographic issues as a field of action in the corporate culture and the management process. Continued rollout of HR Resource Management at six additional German locations; implementation of further work packages based on identified fields of action.
CO2 emissions in European production plants to be reduced by 20 percent between the early 1990s and 2020 (period stipulated by the EU climate targets), despite a substantial increase in production volume. As a result, specific CO2 emissions at European manufacturing facilities will decrease by two-thirds. Similar CO2 reduction technologies are being employed at our plants outside of Europe.
Tenfold increase by 2015 in the number of trips taken and the number of active users, as compared to 2011.
Reduction of the CO2 emissions of the European new car fleet to 125 g CO2/km by 2016.
Activities to establish and operate ten additional national UN Global Compact networks by 2013.
